Ein ny artikkel finn at meir samfunnsansvarlege selskap gjorde det betre økonomisk og finansielt i finanskriseåra 2008-2009. Dette er kanskje den beste testen av «samfunnsansvar som forsikring mot negative hendingar» som eg har sett til no.
During the 2008-2009 financial crisis, firms with high social capital, measured as corporate social responsibility (CSR) intensity, had stock returns that were four to seven percentage points higher than firms with low social capital. High-CSR firms also experienced higher profitability, growth, and sales per employee relative to low-CSR firms, and they raised more debt. This evidence suggests that the trust between the firm and both its stakeholders and investors, built through investments in social capital, pays off when the overall level of trust in corporations and markets suffers a negative shock.
Lins, Karl V. and Servaes, Henri and Tamayo, Ane, Social Capital, Trust, and Firm Performance: The Value of Corporate Social Responsibility during the Financial Crisis (October 3, 2016). Journal of Finance, Forthcoming; European Corporate Governance Institute (ECGI) – Finance Working Paper No. 446/2015. Available at SSRN: https://ssrn.com/abstract=2555863